Customer Value Calculator
Profit Margin
Before advertising
Close rate
Average profit after Expenses
Before Cost of Lead Generation
$ 124.5
Total New Customers
For business
$ 60
Actual Value of Lead
For business
$ 83
Net Margin of Lead
Actual Value x Gross Profit Margin
$ 54
Total Monthly Revenue
For business
$ 13,983
Total Monthly Profit
Before Cost of Lead Generation
$ 9,089
What should you charge per lead?
Low
$ 13.50
Mid
$ 18.90
High
$ 21.60
What would the monthly profit be for the business owner?
Low
$ 6,794
Mid
$ 5,876
High
$ 5,417
What we charge:
Low
$ 2,295
Mid
$ 3,215
High
$ 3,672
